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Getting Social on Social Media - A National Candle Association Webinar
Getting Social on Social Media: Leveraging This Unique Marketing Channel for Your Company, the Industry & NCA

Date: Thursday, October 20, 2022
Time: 2:00 PM - 3:00 PM ET

Presenter: Adam Robertson, Account Supervisor, Kellen Company

Welcome to the world’s greatest game: Marketing. One part of that game? Social media. Discover the newest features and tools offered by Meta (Facebook and Instagram) and TikTok to reach your customers and by LinkedIn to help raise the industry’s collective voice – as we learn to “beat the game” by strategizing, testing and optimizing.

This webinar will provide a basic overview of:
• Social Media Tips & Tricks: The newest features on Meta, TikTok and LinkedIn
• Employee Advocacy: How to become an extension of your company’s brand and NCA on LinkedIn
• Content Sourcing: Where are influencers getting all of their ideas to regularly produce new content?
• Pay to Play: Beating the algorithm and reaching new (targeted) audience members through paid advertising
• Developing & Executing a Marketing & Communications Strategy: How Kellen Has Helped NCA So Far

Oct 20, 2022 02:00 PM in Eastern Time (US and Canada)

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